PWN Copenhagen: Build your professional brand on LinkedIn

You already know that “show it, don’t tell it” is a great approach to promote your professional skills, regardless of you being an entrepreneur, job seeker or CEO. But how do you practice it? With the right tools, knowledge and mindset, LinkedIn can be best investment of your time, to attract your target audience, and get the results you are aiming for.

Nanna Sondrup used this method when she was a job seeker and got a success story where she not only got offered a job, but could pick between many. Today, she uses the same method to get customers and promote her professional and authentic brand, gathering more than 3 million views of her post on LinkedIn – without paying anything in ads.

This introduction to LinkedIn will teach you: 

• How to use LinkedIn for best practice

• Important profile considerations

• What value you can share to promote your professional brand

• A strategy and KPI for your activities 

• The mindset you need to have to build a strong professional network

Nanna frequently share knowledge about LinkedIn, authentic branding and content creation for social media on her profile: https://www.linkedin.com/in/nanna-sondrup/ and on her webpage: https://www.sondrup-connect.dk/. 

To make the most of it, create a LinkedIn profile before the event, and spend time on the platform, so you get a hands-on feeling of LinkedIn.

Agenda:

19.00 - 19.15 Arrival and networking

19.15 - 21.30 Presentation, including short breaks