Kristel Hering
SECRETARY GENERAL

Kristel is the CEO and owner for two companies - Alba Group and Amitylux. She is a problem solver who understands, challenges and transforms them into winning solutions. Her qualifications have been developed in Estonia, in London UK and now in Copenhagen Denmark. Having worked with some of the most luxurious brands, largest companies and most exclusive manufactures in the world Kristel has over 20 years of experience in client management, hospitality, events, lead generation, partner liaison, project management and marketing skills with international clients and colleagues. As a person Kristel is very positive, lively and a social butterfly. She is a very practical person with an agile mind and skills combined well to generate fast results. Others see her as pragmatic, dependable and able to get things done. Kristel is a resourceful, action-oriented person who lives for the future by making every moment count.